This candidate, an Omnichannel Manager with a solid background in brand experience, has significantly impacted their most recent role at a leading FMCG company.

They spearheaded the implementation of a new retailer paid search strategy that resulted in a remarkable 34%-unit uplift, 16% sales increase, and a 9% boost in conversion rates. By leveraging key consumer insights and upskilling cross-functional teams, they ensured that digital activations were closely aligned with broader brand goals.

Additionally, they drove triple-digit growth for major online accounts by localising global best practises across the consumer purchase funnel, from awareness to purchase. Their innovative approach and ability to adapt strategies to market dynamics have made them a key player in driving the company’s online success. This candidate is now working with Campfire to find a new role.