With a strong foundation in digital marketing and event coordination, this candidate brings two years of valuable experience to the table. Currently, they manage community engagement and digital outreach, leveraging Mailchimp and Canva to craft tailored email campaigns that drive sales.

In their current role, they independently design and execute audience-focused EDMs, enhancing segmentation strategies to target specific groups with compelling copy and visuals. Their expertise includes data-driven optimisation using Google Analytics, enabling precise adjustments to maximize engagement.

Previously, they honed their skills managing segmented EDM campaigns, conducting A/B testing, and collaborating with designers for impactful messaging. This candidate’s background demonstrates a versatile skill set in digital marketing, supported by certifications in Google Analytics and Google Ads, making them well-prepared to contribute to a dynamic marketing team.