This individual is a skilled digital marketer with a strong performance skillset across SEM, SEO, SMM, and CRO. They’ve also got a calm demeanour, friendly approach, and great communication skills. In their current role, they are working as a Digital Performance Specialist for an educational institution where they develop and maintain digital capabilities, drive the creation of digital performance strategies and assets, and manage and optimise digital campaigns to maximise conversions. They are considered the driving force of CRO strategy. Before this, they worked as a Digital Marketing Manager for a brand where they are responsible for marketing strategies, lead generation and management, customer acquisition and retention, SEO optimisation, and budgeting. Their digital toolkit includes the Google Suite (Ads, Display, Analytics, Data Studio, Search Console, Optimize), Facebook Business Manager, YouTube Ads, LinkedIn Ads, Zapier, Hotjar, Survey Monkey, Optimizely, UTM Builders, SEMrush, Ahrefs, and Moz. They are now considering new opportunities. With this in mind, they have met with Campfire to look for an exciting new position. They have a 4-week notice period, so please contact us ASAP to discuss this candidate further or to arrange a meeting.