With 18 years of experience in digital marketing, this standout Senior Marketing Manager brings a proven track record of delivering high-impact campaigns across both traditional and digital channels.

They’ve led brand refresh projects, managed large budgets, and driven measurable growth through smart strategy and exceptional leadership. In their most recent role, they were responsible for nationwide marketing across 50 centres, overseeing a $2M budget and managing a team of six. They achieved a 145% YoY increase in conversions and delivered a 45% uplift in campaign results across radio and digital. They also defined and implemented robust digital strategies, website enhancements, and customer journey improvements.

Their background includes leading marketing efforts across New Zealand and Australia for a premium skincare brand, managing PR, product launches, and e-commerce growth. They’ve built strong agency relationships, worked across Meta Ads, social, and SEO, and consistently delivered results through insight-led strategy and strong team leadership.