This Digital Marketing Specialist brings over 8 years of experience driving performance-led campaigns across B2B and B2C sectors.

With deep technical knowledge and a strategic mindset, they combine hands-on digital execution with a keen eye for data, CRO, and lead generation. In their current role, they sit within the in-house digital marketing team, delivering SEO and SEM campaigns across high-end retail and commercial brands. Their work spans Google Ads (Search, Display, and YouTube), CRO-focused website optimisation, and full-funnel analytics. They also build dashboards, track user journeys, and refine lead gen strategies for both vehicle sales and service bookings.

Previously, they led digital marketing for a finance platform, owning lead generation campaigns and coordinating with external agencies to hit growth KPIs. They’re now ready for a more exciting, varied role—eager to apply their new skills in AI, Agile, and project management in a fast-paced environment.