With a decade of experience in SEO and CRO, this candidate is a powerhouse in digital performance, seamlessly blending technical expertise with strategic execution.

They’ve led SEO initiatives for global retail e-commerce brands, optimising multi-market sites to drive conversions and revenue. Their ability to navigate both agency and brand environments makes them a rare find, someone who understands the big picture while delivering on the details.

Currently, they lead SEO and CRO efforts for an international retail e-commerce company, managing multiple global websites across key markets like the US, UK, Australia, and New Zealand. They successfully brought SEO in-house, working closely with developers, UX teams, and paid media specialists to implement large-scale digital strategies. Their expertise in Salesforce, CRO, and direct-to-consumer (D2C) models has been instrumental in shaping the company’s online success.

Their background includes agency experience, where they handled SEO for major brands, managing multiple clients and fast-paced projects. They’re passionate about continuous learning, recently upskilling in Python and CRO to stay ahead of industry trends. With a data-driven mindset and a knack for stakeholder management, they’re ready to take on their next challenge, driving SEO and conversion growth for a high-performing digital team.