Join a pureplay health, fitness and wellbeing company and help them launch new health products.


If you are passionate about health, fitness and wellbeing, this is the company for you. Founded over 10 years ago, this brand has helped hundreds of thousands of people around the world to be fitter, stronger and healthier. As a pureplay online brand, the company is made up of a team of digital natives who are all about using the latest in digital technology to run cutting edge campaigns. Based in sunny West Auckland offices, this team have a relaxed culture, a stunning view, and can offer great up-skilling opportunities.


This brand has hundreds of thousands loyal customers all over the world. These customers love the brand and in many cases are passionate and engaged social media followers. The brand is now looking to drive more revenue from these existing customers by offering further products and services. This is where you step in to contribute to this additional customer funnel, leading existing clients on a new customer journey.


Working with an incredibly inspiring and talented marketing lead, you will come up with content ideas and write compelling copy for all digital touchpoints. You’ll create EDMs for the new products, work with social media channels to engage with followers, and create content calendars that align with business promotions and greater brand goals.


You’ll also have the chance to learn to set up and run performance-driven campaigns on Google, Facebook, Instagram, Pinterest, and affiliate channels as well.


This organisation has great staff tenure, and they envision this role growing significantly over time as they continue to scale. All employees are also eligible for a generous bonus scheme, based on the brand’s overall quarterly performance.

about you

Demonstrated experience with developing content strategies and delivering copy across a variety of digital mediums is critical. You will also have a good eye for creative and be happy to pull together visual assets using tools like Canva. Working knowledge of Shopify and email platforms will be very useful, and you should be keen to learn more about new digital platforms.


  • Strong experience in content strategy and copywriting for retention & acquisition goals
  • Proven experience with copy for paid search and social advertising
  • Experience with Hubspot, Klaviyo, or similar CRM platforms
  • Desire to expand e-commerce skill set
  • Interest in fitness and wellness
  • Entrepreneurial and proactive mindset

Apply now

Click APPLY or contact the Campfire office for a confidential discussion.


Phone: +64 (0) 9 320 5752

Job ID: 30176CF


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Campfire Digital Recruitment embraces diversity. We promote the benefits of diversity in all our business activities and uphold a business culture that reflects that belief. We welcome applications from all members of society irrespective of age, disability, sex, sexual orientation, colour, race, nationality, ethnic or national origin, religion, or belief.

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The Campfire Team
The Campfire Team
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