This role has now been filled, but get in touch at hello@campfirerecruitment.co.nz and we’ll let you know next time there’s a similar role!

Company

This Kiwi founded and run company is passionate about creating products that can dramatically impact their customer’s health. With all their ingredients sourced and products made locally, this brand is proud of its eco-friendly and zero-waste approach to business. Lead by a tight-knit team with decades of experience in launching and growing successful brands, this company is growing fast internationally and wants to bring on new team members who can evolve alongside them.

role

As the E-Commerce & Digital Marketing Manager, your key focus is to drive the website’s market position and sales. You’ll do this by achieving targets for online traffic, conversion rates, customer retention and organic growth.

 

Firstly, you will own the agency relationships for this brand. You’ll work alongside partner agencies to determine the strategy for all acquisition channels such as social media, search, programmatic display, etc. You’ll sign off the creative assets and ensure that the campaigns are reaching their KPIs, proactively looking for optimisation opportunities, and regularly relaying results to the leadership team. This brand is expanding its presence in international markets like the U.S. and Australia, so you will need to have an eye for global markets.

 

Secondly, you will ensure that the e-commerce website generates high sales conversions through effective optimisation. This will see you run audits of UX/UI for improvements, plan and roll out new product promotions, use monitoring tools to understand the customer journey, improve search engine performance, and deploy fresh content. You’ll also set up and run all the email marketing campaigns.

 

Thirdly, you’ll use your high level of analytical nous to develop analytics and establish routine reporting drill deeply into the data, and regularly present reports internally.

 

You will oversee and lead one Digital Executive in the first instance; however, this role has the potential to grow massively in seniority over time as the company anticipates further growth.

about you

Proven experience in digital marketing campaign strategy and implementation is critical, especially with sales focused campaigns. Experience with e-commerce websites and optimising their performance is also crucial.

 

  • Background in digital marketing campaign strategy creation, implementation, and analysis
  • Experience with e-commerce website optimisation and traffic conversion
  • Solid reporting ability with a strong eye for improvements and analytics
  • Confident relationship management ability
  • Results orientated attitude that is willing to try something fresh

Apply now

This role has now been filled, but get in touch at hello@campfirerecruitment.co.nz and we’ll let you know next time there’s a similar role!

 

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Campfire Digital Recruitment embraces diversity. We promote the benefits of diversity in all our business activities and uphold a business culture that reflects that belief. We welcome applications from all members of society irrespective of age, disability, sex, sexual orientation, colour, race, nationality, ethnic or national origin, religion, or belief.

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The Campfire Team
The Campfire Team
Contact Details:

Office: +64 (0) 9 320 5752

Amelia

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Janelle

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hello@campfirerecruitment.co.nz