A digital marketing and social media specialist with 4 years of experience across ecommerce, content, CRM, influencer marketing, and digital campaign delivery. Their background combines hands-on content creation with a strong understanding of customer behaviour, conversion optimisation, and online retail, making them particularly well suited to consumer-focused brands looking to strengthen both engagement and sales.

They are highly involved in the day-to-day execution of marketing activity, with experience managing social channels, websites, EDM campaigns, influencer partnerships, and digital content calendars. Comfortable balancing creativity with performance, they enjoy analysing customer trends, refining messaging, and identifying opportunities to improve the customer journey. Their experience spans content planning, copywriting, website management, campaign coordination, and influencer outreach, giving them broad exposure across the digital marketing mix.

Recent achievements include contributing to a 37% increase in online sales through targeted digital marketing initiatives, helping lift email engagement rates by 23%, increasing Instagram reach by 40%, and supporting a 14% uplift in website conversion rates through ongoing ecommerce and UX improvements. They have also developed and managed influencer campaigns, created engaging social content, and supported CRM programmes focused on retention and repeat purchase growth.

Based in Auckland, they are seeking a permanent marketing opportunity where they can continue developing their digital, content, and social media career. Available immediately and open to a broad range of marketing-focused roles.