ID 13659251

Head of Digital Marketing (Paid Search)

If you want to know more about this candidate, Campfire is available to speak to you 24/7 on 09 320 5752.

Ieuan Padfield
Senior Recruitment Consultant
PERMANENT: $110K - $130K
Auckland | AVAILABLE Immediately
8-10 years EXPERIENCE

With over a decade of experience spanning diverse roles in the hospitality and e-commerce sectors, this candidate has demonstrated exceptional proficiency in revenue management, paid search, and digital marketing.

Starting as an Account Manager within a NZ travel company, they steadily rose through the ranks to become the Head of Paid Search, overseeing a team of 4-5 individuals. During their 11-year tenure, they spearheaded transformative projects, such as consolidating separate websites into a unified platform and transitioning from a startup to a top 20 market strategy. Their expertise in Google Ads and Bing Ads is evident from managing multi-million-dollar budgets across 100+ countries and 10,000+ campaigns. Noteworthy achievements include achieving double-digit profit growth for several consecutive years, implementing automated bid strategies, and securing top positions in competitive markets. Their leadership and analytical skills were further honed through previous roles in hospitality management, where they managed large teams and played pivotal roles in hotel openings and operational enhancements. Certified in various Google Ads specialities and possessing advanced analytics skills, they are not only adept at hands-on implementation but also excel in strategic planning and financial management. With a passion for learning and teaching, combined with a proven track record of driving growth and profitability, this candidate is poised to make a significant impact in any organisation seeking a dynamic and results-driven digital marketing leader. This candidate is now working with Campfire to find a new role.

Skills:

Ad Words | Analytics & Reporting | Bing Ads | E-Commerce Growth | Google Ads | Google Analytics | Google Tag Manager | Leadership | Problem Solving | Relationship Management | SA360

If you want to know more about this candidate, Campfire is available to speak to you 24/7 on 09 320 5752.

Ieuan Padfield
Senior Recruitment Consultant

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