This is a highly technical & data-driven candidate, with sound strategic marketing experience in digital, eCommerce and product marketing.

A truly data-driven marketing specialist, they have a track record of delivering results across a range of digital channels. In their current role, they’re responsible for leading the digital strategy for a major FMCG brand, and also, co-leading the annual marketing plan to deliver high impressions and engagement for a leading NZ consumer website. They drive on-site personalisation projects and also run end-to-end brand campaigns across online channels including paid social and microsites. They also use first-party data to segment audiences and create/execute email marketing campaigns, using HubSpot and Klaviyo. In their previous role, they worked on improving website experiences and executing paid social and search campaigns. They are now working with Campfire to find a new role.